Apfeli

Apfeli

Turning Fuenfwerkens well known informational brochure in an E-Book.

In 2005 Fuenfwerken Design AG published their first edition of „Apfeli“. A handy guidebook on typography and composition.

Since then the scope of duties of a designer has changed much and so has the role of the user. A new generation of users reads, writes and publishes through social media channels, blogs, using their smartphones, tablets or laptops.

What remained the same are design guidelines for visual communication. For that reason Fuenfwerken published a revised eBook version of „Apfeli“ with all its guidelines right at your fingertips.

My part of the team was to create and update the Apfeli’s content specifically for the digital medium as well as generate and optimise interaction elements.

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Created in
2012


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